VisitorOpsB2B visitor identification and lead-magnet operations

Privacy

Privacy policy

This policy explains what information VisitorOps collects when you read the site, use one of its tools or write to us, why we collect it, who receives it, how long we keep it, and the choices you have. “We”, “us” and “our” mean the business that runs visitorops.com. This version is effective September 27, 2026.

The short version

  • You can read every page and use every tool without an account. We have no sign-up forms, no newsletter and no advertising.
  • We measure how the site is used with one analytics tool, PostHog, which also records sessions. Text you type into fields is masked before a recording leaves your browser.
  • Our tools run in your browser. What you enter in them is not sent to our server.
  • We do not try to work out which person or company you are, and we do not sell or share your information for advertising.

What we collect

How you use the site. When a page loads, our analytics script records the page you viewed, the page that sent you here, the links and buttons you click, how long the page was open and how far you scrolled, that a form was submitted (its name and number of fields, not what you typed), your browser, device type and screen size, how fast the page loaded, errors the page hit, and the address, result and duration of requests the page makes to our server (not their content). A random ID kept in your browser links your visits together. These events leave out the query string (the part of an address after “?”).

Session recordings. We record some visits to see where pages are hard to use. A recording captures the page as you saw it and your mouse movement, clicks and scrolling. Anything typed into a form field is masked in your browser before a recording is sent, but a recording keeps the full address of each page, including anything after “?”. The cloud IP checker and the CSP checker, where you may paste real addresses and hosts, are blocked from recordings altogether. A result that another tool shows on the page, such as a calculated rate, can appear in a recording.

Approximate location. Our analytics provider receives your IP address and uses it to estimate your country and city. We use that estimate in reports; we do not use your IP address to identify you or your company.

What you enter in our tools. The calculators, the CSP checker and the cloud IP checker work entirely in your browser. Numbers, IP addresses and policies you enter are not sent to our server. The cloud IP checker downloads a public list of cloud provider IP ranges from this site and compares the address on your device. The copy buttons put text on your own clipboard. Site search also filters the guides in your browser.

Bots and automated visits. When a request to this site identifies itself in its user agent as a crawler, a bot, a monitoring or link-preview service, a headless or scripted client, or the Claude app’s built-in browser, our server sends one event straight to PostHog with the name it matched, the page path and the user agent string. It does not record a location or create a visitor profile. Requests that do not identify themselves this way are not part of this count.

Email you send us. When you write to jimmy@visitorops.com, we receive your email address, your message and anything you attach.

Technical data. Like any website, our hosting provider receives your IP address, browser details and the address of each page you request, so it can deliver the page and protect the site against abuse.

What we do not do

We do not run a visitor identification or reverse-IP tool on VisitorOps, we do not match your visit to a company or a person, we do not buy data about you, and we do not use advertising or retargeting pixels.

Why we use it

  • To run the site, deliver pages and keep it secure.
  • To measure how search engines, AI crawlers and other bots visit the site.
  • To understand which guides and tools are useful, find pages that are confusing or broken, and decide what to fix or write next.
  • To answer your message, check a correction you send and keep a record of it.
  • To meet legal obligations and protect our rights.

If you are in the European Economic Area or the United Kingdom, our legal basis for analytics and technical data is our legitimate interest in running and improving a free public website, and for email it is answering the message you chose to send. You can object at any time; see “Your choices and rights” below.

Who receives it

We share information only with companies that run parts of the site for us, each limited to that job:

  • Vercel hosts the site and serves every page.
  • PostHog is our analytics and session recording tool. It receives site-use data through this site’s own address and the bot count directly from our server, and stores them in the United States.
  • Mailgun receives email sent to our address, holds each message for up to a day until we collect it, and sends our replies.
  • Google Cloud stores our private archive of the email we receive.
  • AI tools help us read, sort and answer the email we receive.

We also disclose information when the law requires it, to protect people’s safety or our legal rights, or to a buyer if the site is ever sold, in which case this policy continues to apply to it. We do not sell your personal information and we do not share it for targeted advertising.

Cookies and browser storage

Our analytics tool stores a first-party cookie and a local storage entry on this site to tell one visit from the next, and a session storage entry that lasts until you close the tab. We do not use advertising cookies or third-party cookies, and the site’s fonts are served from our own domain, so reading a page does not contact a font provider. You can block or delete cookies and site data in your browser settings; every page and tool still works without them.

Our analytics does not currently change its behaviour in response to Do Not Track or Global Privacy Control signals. Blocking cookies and site data stops us from linking your visits together. To stop analytics and recordings completely, use a content blocker that blocks our analytics script (/pa.js) or turn off JavaScript for this site; the guides still work without it.

How long we keep it

  • Analytics data, recordings and bot counts are kept in PostHog under its retention settings and used only to understand and improve the site.
  • Email we receive is kept in a private archive with no fixed deletion date, so that we can follow up on corrections. Ask us and we will delete your messages from our inbox and the archive, unless we must keep them for a legal reason.
  • Technical logs are kept by our hosting provider for a short period under its own retention settings.

How we protect it

Every page is served over an encrypted connection. Access to our analytics and email is limited to the people who run the site and the tools they use for that work. No system is perfectly secure; if you think information you sent us has been exposed, tell us at once.

Your choices and rights

You can ask us what information we hold about you, and ask us to correct it, delete it, or stop using it. Depending on where you live, for example in the EEA, the UK, California, Colorado, Connecticut or Virginia, the law may give you further rights, such as a copy of your data in a portable form, a right to object to processing, and a right not to be treated differently for using your rights. We honor these requests wherever you live.

Analytics data is tied to a random ID in your browser, not to your name, so we can only find it if you help us locate it, for example by telling us the date and pages of a visit. Clearing your cookies and site data starts a new ID. To make a request, email jimmy@visitorops.com. If you are in the EEA or the UK, you can also complain to your data protection authority.

Where information is processed

Our analytics, email and email archive providers process information in the United States, and our hosting provider serves pages from the United States and other countries. If you visit from another country, your information is transferred to the United States, where privacy law may differ from the law where you live.

Children

VisitorOps is written for business readers. It is not directed to children, and we do not knowingly collect information from anyone under 13. If you believe a child has sent us information, tell us and we will delete it.

Other websites

Guides link to vendor documentation, laws and other sources. Those sites have their own privacy policies, and this policy does not cover them.

Changes to this policy

When we change this policy, we update it on this page and change the effective date at the top. If a change is significant, we say so on this page.

Contact

Questions about this policy or your information: email jimmy@visitorops.com, or see contact. The rules for using the site are in our terms of use.